Who uses coworking spaces? If you are thinking freelancers, independent contractors, and remote workers – well, you are right. But that’s not the whole story. The world of work is changing rapidly, and today, we see businesses – from startups to large corporations – making use of these dynamic spaces to meet the diverse needs of their people.
There has been remarkable growth in the utilization of coworking spaces, and for good reason. Let’s explore who can work – and thrive – in these flexible environments.
What Does Coworking Space Mean?
First, let’s clarify. What does “coworking space” mean? According to TechTarget, “Coworking is a business services provision model that involves individuals working independently or collaboratively in a shared office space.” So, quite simply, it’s a space where people can come to work, to think, create, plan, and strategize… on their own or as part of a group. But it has also come to encompass more than that. It provides professionals, teams, and businesses with agile solutions that meet their evolving needs. It provides affordability, sustainability, and flexibility in a climate where these attributes are often in short supply. It also provides a level of socialization, connection, and collaboration that is vital to creativity, productivity, and innovation.
That said, who benefits from these spaces?
Who Uses Coworking Spaces? 5 Types of People Who Use Coworking Spaces
Who uses coworking spaces? Coworking space is an inclusive solution for:
Freelancers and Independent Contractors
These folks may have a home office (or set up shop at the dining room table). While this is conducive to some work-life balance logistics, it can be draining in terms of productivity and satisfaction over time. Coworking spaces allow them to take advantage of a professional environment in which to create. It’s more private – and prestigious – than the corner coffee shop, and it’s far more affordable than renting or leasing an office.
Remote Workers
The pandemic pushed this trend into overdrive. More of us are working remotely, whether we are employed by small businesses, larger companies, or ourselves. You may be part of an in-person team who requires more flexibility in terms of your schedule and/or accommodations. Coworking spaces deliver in spades. With help from technology, remote workers can easily connect with their teams – and forge new connections with people from other industries and walks of life.
Startups
Instagram, Spotify, Uber, and Hootsuite are just a few of the mega-successful businesses that started life in coworking spaces. This is another hot trend that shows no signs of slowing. Startups need to utilize each budget dollar carefully, and coworking allows them freedom from the exorbitant burden of a long-term lease. It also allows them to scale up or down as needed.
Traveling Professionals
Coworking spaces give traveling professionals a “home base” when they are on the go. Typically, these spaces are situated in large metro areas and thriving business hubs. They offer everything one could want and need, from easy transit access to shops and services. And, it should be noted, they are far more comfortable than working out of a hotel room!
“Regular” Employees
Employees of larger companies are entering the coworking space in greater numbers. These businesses are easily able to fit flexible workspaces into their budgets in order to accommodate the diverse needs of their people. It also saves them untold amounts in rent and overhead. At the same time, they can offer employees greater flexibility and control over their time and workspace. This is a huge competitive edge in today’s world.
Is Coworking for You?
Of course, this is not an exhaustive list of people who use coworking spaces. That’s the point: they can work for everyone. From remote workers and solopreneurs to teams to corporations, every business benefits from cost-savings, flexibility, and comfortable, fully-equipped spaces that facilitate exceptional results.
Is coworking the solution for you? It can be if:
- You need a professional space to work, meet clients, and connect with other professionals.
- You want to establish a legitimate, and desirable, business address.
- You enjoy working independently but also want space for collaboration.
- You need to maximize your budget and do not want a long-term lease that may or may not fit your needs next year – or next month.
- You want professional space for remote members of your team.
- You want to offer employees an alternative to working in the office for whatever reason (e.g. making it easier for them to achieve work-life balance, saving on the commute, etc.).
- You need the flexibility to expand or contract quickly. Coworking space accommodates your needs.
- You feel isolated working from home and would like more socialization in a professional context.
- You need a great space in which to meet prospective and/or current clients, customers, partners, vendors, investors, talent, etc.
- You want to take advantage of included coffee, tea, and lounge area!
There are many reasons to use coworking space and just as many types of people who do. Are you one of them? Contact Office Evolution to learn how our solutions can work for you.